How a Tea Collab Turned Into 9 Unforgettable Vacations for 17 Amazing Travelers: A Case Study in Creative Partnership

At Postcard Passengers, we believe that travel is about more than just flights and hotels—it’s about experiences, connections, and sometimes, unexpected collaborations that spark something truly memorable.

That’s exactly what happened when we partnered with Three Moods Shoppe, a woman-owned herbal tea brand rooted in wellness, intention, and soul-soothing blends. What started as a creative cross-industry idea quickly turned into 9 custom vacations booked for 17 incredible travelers—and a beautiful example of what happens when two brands align on values, voice, and vision.

The Collaboration Concept

The idea was simple: combine our passion for intentional travel with Three Moods’ calming, immunity-boosting teas to create a themed giveaway and content collaboration. The goal? Highlight how both brands help people feel good—whether that’s through sipping a soothing tea or stepping into a long-overdue vacation.

We launched a series of blog posts, social media features, and newsletter spotlights:

• A blog post on “Packing for Your Immune System” featuring Three Moods teas

• A spotlight in our travel newsletter

• Giveaway of herbal teas

• Social Media Reels, Videos, and Content

  
  
  
  

  

  
  

The Results

Over the span of the collaboration, we booked:

• 7 travelers set sail with Carnival Cruises, headed for sunshine, sea breezes, and deck-side daiquiris.

• 1 traveler escaped with Royal Caribbean, enjoying solo serenity with ocean views and world-class entertainment.

• 2 travelers checked into a Sandals Resort, soaking up beachfront luxury, butler service, and endless cocktails.

• 2 travelers explored Europe in style—from the Eiffel Tower to the canals of Amsterdam, with dreamy stops in Versailles and Bruges along the way.

• 5 adventurers conquered Alaska on a CruiseTour, blending land, rail, and sea for glacier views, wildlife sightings, and epic memories.

What Made It Work

What set this partnership apart wasn’t flashy marketing or a massive campaign—it was alignment. Both of our brands prioritize care, intentionality, and creating experiences that nourish people. That shared approach made the collaboration feel natural—and it showed.

Working with Three Moods was seamless. Their team was communicative, kind, and open to creative ideas. Their beautiful packaging and thoughtful brand values made it easy to integrate them into our content and surprise-and-delight moments for our travelers.

Lessons in Creative Partnership

Here’s what we learned—and what we’ll carry into future collabs:

• Your best collaborations might not be in your own industry.

• Authenticity beats overly polished content—people connect with stories.

• When values align, creativity flows easily.

This partnership wasn’t just about marketing—it was about impact. And we’re so grateful it resulted in 17 people exploring the world with confidence and excitement.

Ready to Collaborate?

We’re always on the lookout for creative, value-aligned brands who want to team up in a way that makes sense—for both sides and the people we serve. Whether you’re in wellness, hospitality, gifting, or anything in between, we’d love to hear your ideas.

Let’s turn intention into impact—and maybe even a few more postcard-worthy vacations.